A present from Ganxy: Bundling and gifting eBooks with ease

As we’re smack dab in the middle of the holiday season, Ganxy wants to give you, the authors and publishers of the world, promotional tools that make sure you can take advantage of the gift-giving season.

That’s why we’re pleased to announce Ganxy digital bundles and gifting.

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Putting you in control of your sales and promotions

In the past, to set up a bundle and sell it from one of the major retailers you’d literally have to create a new eBook by combining a few other eBooks into a single file, reformatting it, adding a table of contents, new cover image, etc. Not exactly a spur of the moment decision. And, you’d still be at the retailer’s mercy as far as timing is concerned, including getting approved and changing the price.

Ganxy has changed all of that. Ganxy’s new bundling feature puts you in control of your promotions by letting you choose any of your eBooks that you’d like to bundle and sell together at the price of your choice. You’re not creating a new file that combines a bunch of eBooks – instead, this is a true bundle in the sense that buyers will be getting individual copies of each eBook as part of their purchase. You can change the price and even start and end any promotion at any time you’d like.  Here’s how award-winning author Melissa Foster’s doing it: Melissa Foster’s Holiday Bundle.

Melissa Foster Bundle

          Example of a bundle – Click to try it!

Authors can make it easier for new readers to discover their books. Publishers can reinvigorate backlist titles by packaging with newer titles.

The Holiday Season: There’s no better time for bundling and gifting

How about giving your sales a boost by creating and promoting a discounted holiday book bundle? It’s so easy that you can send one out right now — send in a newsletter to your audience, share on Twitter and Facebook, etc. Here are a few ways you can give your holiday sales a boost:

  • 2-for-1 Discounts: Who can resist a freebie? Choose your combination, 3-for-2, 4-for-1, etc.
  • Daily Deals: Create as many bundles as you’d like as often as you’d like.
  • Flash Sales / Limited-Time Offers:  You pick the duration: 1 hour, 1 day, or any other time.

Your buyers even have the option to send your bundle as a gift! With Ganxy’s new gifting feature all it takes is a recipient’s email address and buyers can send last-minute gifts to their friends, relatives, or just about anyone else along with a personal message for the recipient to see. Tell your audience that if they’re stuck trying to figure out what to give to someone, it’s your eBook bundle to the rescue: they travel with the speed of light! Plus, Ganxy supports all devices.

Another advantage of selling direct via Ganxy

As with any other direct sale via Ganxy, we charge just 10% of net sales. And, you can use a bundle Showcase just like you’d use any other Ganxy Showcase, which means sharing it across social networks and emails, and embedding it on your website, Facebook page, and blog.

So what are you waiting for? The holiday season will be over in a couple of weeks, so set up a direct-sales enabled Showcase. You’ll be bundling in no time.

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2 thoughts on “A present from Ganxy: Bundling and gifting eBooks with ease

  1. Pingback: What’s coming in 2013 from Ganxy | Ganxy Blog

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